Hero foto Schenk Master Your Business

Premium CFO Mentorship
For entrepreneurs who are serious about moving forward

Looking to grow, scale, or even sell your business? Then it’s crucial to know whether your company is strategically and financially ready. The Premium CFO Mentorship gives you that clarity — and the guidance to take decisive action.

We step in as your co-pilot and help you set up and drive your cockpit: with a smart dashboard and an operational system that grows with your business.

With control over cash flow, strategy, and processes, you can work towards growth with focus. No scattered tips. No reports gathering dust. But a co-pilot who walks alongside you — and actively contributes to the growth of your business.

Business Flight Plan

Your organization is like an airplane

To illustrate our approach, we use the metaphor of an airplane.

We offer solutions to complex challenges in leadership, strategy, execution, and finance by developing a Business Flight Plan — designed to simplify and streamline your operations.

6step airplane 6step plane small 6step plane small
Step by Step

Premium CFO Mentorship

This program combines the skills of a CFO and a business mentor — two roles that reinforce each other. At times the focus is on strategy and leadership; at other times, on financial control and structure. What’s needed when is something you determine together. But the goal remains the same: sustainable growth, without chaos or cash stress.

01.

Complimentary CFO Flight Check

Take the free Business CFO Flight Check and discover your biggest growth opportunities and risks in just 15 minutes. This quick scan looks at five essential parts of your business — from strategy to cash flow. You'll immediately see where the bottlenecks are, which risks you’re facing, and where you can adjust course.

02.

Deep Dive & Growth Plan

Book a Deep Dive session and receive a personalized plan with clear priorities, smart steps, and concrete actions — tailored to your business, your goals, and your way of working.

03.

Mentorship & Tailored CFO Guidance

You’ll work with Joel — business mentor and CFO with 25 years of experience — and his support team. Together we’ll bring structure, clarity, and control to your organization. You stay the pilot, but now with a strategic co-pilot by your side to help configure and navigate the entire dashboard.

Through regular one-on-one sessions and dashboard reviews, we’ll work together on decision-making data, financial peace of mind, clear choices, and a scalable structure. You’ll have a single point of contact — with access to additional support when needed.

04.

Grow with Confidence

You’ll feel the results: more peace of mind, better decisions, healthy growth — in your business and beyond. You set the course, with a co-pilot who stays right beside you.

FAQ

Got questions about the Premium CFO Mentorship? We understand. Here’s what you need to know:

What exactly is the Premium CFO Mentorship?

The Premium CFO Mentorship is your personal growth accelerator. Not just scattered advice or reports, but a strategic sparring partner who helps you build your cockpit — and flies alongside you.

You remain the pilot, but now with a co-pilot at your side who brings 25 years of experience — backed by a team that actively contributes to the growth of your business. Not someone looking down from above, but someone sitting next to you in the cockpit — with the clarity, structure, and realism needed for real progress.

What you can expect:

  • Regular one-on-one sessions and dashboard reviews

  • Strategic guidance on growth, profit, and peace of mind

  • Practical help in setting up systems and processes

  • A forecasting framework that reveals financial opportunities, bottlenecks, and future cash flow

  • Productivity and efficiency training

  • Flexible support — precisely where things are stuck in your business

What we optimize together:

  • Leadership – Clarifying your strategy and messaging

  • Sales & Marketing – Making sure your engines run and attract new clients

  • Cash – Making your cash flow predictable and healthy

  • Operations & Overhead – Structuring your business to scale

  • Product Development – Keeping your products profitable and in demand

This is not a one-size-fits-all program. It’s tailored to your business, your ambitions, and your current phase of growth. Together we chart a course for profitable growth — with confidence, and without chaos.

How do CFO services and business mentorship come together in this program?

Joel and his support team always wear two hats: business mentor and CFO-as-a-Service. That combination is what makes this approach unique.

As a business mentor, Joel helps entrepreneurs think strategically, make clear decisions, and grow with more peace and direction. The focus is on leadership, structure, and strengthening your role as a business owner.

As a CFO-as-a-Service, you get an experienced financial strategist at your side — without the cost or commitment of hiring full-time. Temporary and flexible, yet practical and precise — right when it matters. The emphasis here is on numbers, systems, and scalability, often in close collaboration with your team. Think dashboards, financial analysis, cash flow planning, and operational optimization.

In the Premium CFO Mentorship, mentorship and CFO support merge into one powerful approach. You’ll receive strategic sparring on leadership and growth — along with sharp financial guidance on cash flow, systems, and scalability. We help you not only define the right course but also ensure your cockpit is ready to fly it.
The result? Clarity and control — with a co-pilot who stands beside you and works toward real results.

Start with the free Business CFO Flight Check, then book a Deep Dive session with Joel or a team member. This quick scan reviews five essential parts of your business — from strategy to cash flow. You’ll immediately see what’s stuck, where you’re exposed to risk, and how to regain control.

What types of companies is this approach suitable for? (Industry, size, stage)

This approach is designed for entrepreneurs with 2 to 50 employees in manufacturing, contracting, or professional services. Your business is growing — or you feel it needs to — but in the meantime:

  • You don’t have a clear view of your cash flow

  • You’re unsure whether everything you deliver is actually being invoiced

  • You spend more time managing problems than building structure

  • Your accountant gives little guidance, while you need clarity and direction

Exactly in this phase — where complexity increases — gaining control is crucial.
You may not need a full-time CFO, but you do need someone who thinks ahead, challenges you, and makes sure the numbers actually work for your business.

Whether you're growing toward 10 FTE, already past 30, or even beyond 50 — if profitability, clarity, and peace of mind are lagging behind while pressure is rising, this approach is a perfect fit.

What does control over cash flow, strategy, and processes actually mean?

Control isn’t a spreadsheet. Control is knowing what’s happening — and being able to adjust before things go wrong.

  • Control over your cash flow
    You always know where you stand, what’s coming in, and what’s going out. No more surprises at the end of the month.
  • Improved profitability
    We identify financial leaks and ensure you're working with the right margins and revenue models.
  • Clarity in your strategy and processes
    No more scattered plans or reactive decisions. You work with clear goals, a financial dashboard, and a plan that makes sense.
  • Better decisions, less stress
    No more second-guessing your numbers or blind spots in your operations. You’re in the driver’s seat — with the insights you need.
  • A business that can run without you
    You get back to being an entrepreneur, not a firefighter. We build the structure and scalability your business needs.

Whether you’re lying awake at night worrying about cash flow or simply feel you’re losing control as your business grows — this is what it delivers: space to build instead of putting out fires.

How is your approach different from an accountant or business coach?

An accountant primarily looks backward — at what has already happened. A traditional coach often remains on the sidelines, offering advice that you then need to translate into your own business.
Master Your Business goes one step further.

As both business mentor and CFO-as-a-Service, Joel helps you think strategically and act practically. No generic tips or off-the-shelf plans — but a growth partner. Together, we bring structure to your business and to the way you operate. It starts with direction — where do you want to go? — and continues with making smart choices, breaking patterns, and designing your company to align with your role as a leader.

We work on:

  • How you think and steer

  • How you make decisions based on data, not instinct

  • How your team and systems are shaped around your vision

This requires more than numbers or theory. It calls for an approach that helps you develop — as an entrepreneur and as the managing force behind your business. With clear steps, a reliable dashboard, and someone who walks alongside you to keep you on course.

What if I don’t have time to start something new?

That’s exactly why now is the right time.

If you already don’t have time, what will things look like three months from now? Most entrepreneurs who join are deep in the day-to-day operations. And that’s precisely when you need to create space — not by working harder, but by managing smarter.

The Master Your Business approach isn’t an extra project on your to-do list. It’s the way to make that list shorter, clearer, and more effective.
Together, we sharpen your focus, reconfigure your cockpit, and eliminate the noise. So you gain time — not lose it.

You don’t have to do it alone. We step into your rhythm, tackle what brings immediate relief, and build structure from there.

No overwhelm.
Just clarity, calm, and room to grow.

Is this worth the investment?

A better question might be: what is it costing you to continue like this?

Without structure and direction, you’re constantly playing catch-up. Money leaks away through blind spots: unclear margins, delayed invoicing, wrong assumptions. You’re working hard — but not everything is equally profitable.

This approach gives you a precise understanding of where you stand and where the leaks are. You’ll manage based on reliable numbers, make decisions that bring peace of mind — and anticipate cash flow instead of reacting to it.

The difference lies in better decisions, sharper priorities, and financial predictability.
Not more work, just smarter work — and it shows. Every single month.

Master Your Business supports you with structure, strategic thinking, and a system that makes your company both controllable and scalable.

How do you handle confidential financials and company information?

Trust isn’t a formality for us — it’s the foundation of every collaboration.
We work with your numbers, your plans, and the structure of your business — and we treat that information with the same care as we would our own.

Everything you share stays between us.
We use secure, professional tools for data sharing and communication, but more importantly, we use common sense and discretion. You decide what to share and who to involve.
We make sure everything is well-organized and protected — no fuss, no risks.

That way, you can focus on your business — while we ensure clarity, calm, and control, always with full respect for your privacy and ownership.

Our clients have seen significant improvements in their business operations and personal development.

Entrepreneurship — or a professional career — is like flying an aircraft: you need a clear destination, a solid flight plan, and disciplined execution.
And a co-pilot who thinks along, adjusts course, and helps you stay on track — even when facing headwinds.

“Joel made a real difference for me and guided our company toward better financial control and improved results. His support gave me clarity and control — and brought peace of mind.”

George Oostrom, Managing Director, Crawford & Company Benelux and France

“Joel addressed the concerns I had around financial performance and growth. His sharp analysis and human approach build trust and offer an outstanding coaching experience for any business leader.”

Charlotte von Krogh, Global Services Company

FotograafARRadings CaptureLife MasterYourBusiness 99
Would you like an expert sparring partner?

This website uses cookies

We use cookies to improve your experience. Read our privacy and cookie policy

Close